Beyond the Basic Tee: Untapped POD Products You Should Be Selling

When people think of Print on Demand, they immediately think of t-shirts. While apparel will always be a massive market, relying solely on t-shirts limits your store’s earning potential and forces you into the most competitive category.

If you want to stand out and increase your profit margins, it’s time to explore other product categories:

• Home Decor: Wall art, canvas prints, and throw pillows have high perceived value. Customers are often willing to pay a premium for art that ties a room together, allowing for much higher profit margins than a $20 t-shirt.
• Drinkware: Mugs are a classic, but don’t ignore stainless steel water bottles and travel tumblers. These are highly giftable items, especially around the holidays.
• Pet Accessories: People love spending money on their pets. Offering custom pet bandanas, food mats, or pet beds featuring cute, niche-specific patterns can open up a highly passionate customer base.
• Tech Accessories: Phone cases, laptop sleeves, and gaming mousepads are excellent canvas spaces for bold, all-over-print designs.

The Takeaway: Diversifying your catalog not only attracts different types of buyers but also encourages repeat customers who might come back for a hoodie to match the phone case they bought last month.